PROMOTIONAL VIDEO

To promote the release of Toyota’s Prius Plug-In Hybrid, we put the car to the test running it through every corner of San Francisco in just 90 seconds. The entire piece was stitched together to build a seamless hyperlapse that travels the bay area over the course of one day centered around choreographed moves of a jolly Uber driver.

Part of an interactive user experience in partnership with Saatchi & Saatchi.

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Directed by: Landon Van Soest and Paul Trillo
Produced by: Brian Streem
Director of Photography: Joe Picard
Edited by: Paul Trillo
Music by: Mophonics
Agency: Saatchi & Saatchi